Litlyx vs Mixpanel: A Modern, Budget-Friendly Alternative on Event-Based Analytics


February 18, 2025


litlyx-vs-google-analytics

For years, Mixpanel has been a top choice for event-based tracking and product analytics. It’s powerful... but that power comes with complexity, zero-privacy... and can be too expensive for indie hackers, solopreneurs, and small teams.


But times are changing.


Privacy is now a top priority, businesses need clearer insights without being locked into a single ecosystem, developers want control over their data—without the technical overhead... all of this need to be provided in a cost-effective way for everyone.


That’s where Litlyx comes in.


So how does it compare to Mixpanel? Let’s break it down.



1. Privacy & Compliance

Privacy isn’t just a checkbox... it’s a requirement.


Mixpanel: It relies on cookies and user identifiers for tracking, making GDPR compliance a manual process. Your data? Stored on their servers, meaning limited control and potential privacy concerns.


Litlyx: Fully cookie-free by default. Instant compliance with GDPR, CCPA, and PECR—no extra setup, no legal headaches. Plus, you get full data ownership, whether you choose to self-host or use our secure cloud.



2. Tracking Model & Flexibility

MixPanel feels like setting up an entire monolith IT infrastructure just to track some key interaction.


Mixpanel: Requires manual event definition before collecting data. Limited auto-tracking. Heavy, complex setup.


Litlyx: Supports both event-based and pageview tracking. Track custom events freely and let Litlyx automatically capture key interactions. All with a single line of code, and within 30 seconds from signup.



3. Real-Time Analytics & AI-Powered Insights

Mixpanel: Requires complex queries for insights. No AI-driven features.


Litlyx: Instant real-time tracking with AI-powered insights via Lit. Just ask a question and get reports automatically.



4. Data Ownership & Export Capabilities

Mixpanel: Data is stored on their cloud, and raw data exports require premium plans.


Litlyx: Full data ownership. Export to CSV, Google Sheets, or API instantly—no restrictions.



5. Customization & Reporting

Mixpanel: Predefined dashboards with limited customization. Advanced reports require SQL-like queries.


Litlyx: AI-generated reports on demand, one-click reporting, and drag-and-drop customization.


6. Pricing & Scalability


Mixpanel: Free plan is limited. Paid plans start at $25/month and scale based on tracked users.


Litlyx:

  • 🆓 Hobby Plan: Free forever. Track up to 5,000 events/visits per month.
  • Pro Plan: €4.99/month – Affordable, full-featured analytics.
  • 🦄 Scaling Pro Plan: €39/month – Scale up to 1 million visits/events per month.


So... to conclude...

If you want an analytics solution that’s privacy-first, AI-powered, and fully customizable, Litlyx is the clear winner.


Unlike Mixpanel, Litlyx makes tracking effortless—with instant AI-driven insights, simple custom event setup, and full data ownership. Zero Complexity, no hidden costs—just powerful, intuitive analytics built for modern businesses and low cost.



Tired of MixPanel?
Try Litlyx's cost-effective approach to Custom Events.


Get started – it’s free